November 8-10, 2006
Pyle Center
Madison, Wisconsin

The University of Wisconsin’s program series on Product Safety and Liability Prevention for Engineers offers the latest information and knowledge to enhance manufacturer’s product safety and liability prevention programs.

Mr. Ayers and Ms. Kiehl's presentation, entitled: “Defending the Product Liability Case: Avoiding Potential Pitfalls from Product Design to Verdict,” will cover:

• Preventative measures in product design, manufacture and marketing to minimize litigation
• Document control and retention – preventing and dealing with the “smoking gun”
• Competent, proactive investigation of product liability accidents
• Coordinating and dealing with discovery in product liability cases
• Trial strategies in defending product liability claims at trial